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Ellipse Automation
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Tom

Tom

Founder · AI product company

$30K MRRZero → outbound
$30K
MRR from outreach
0 → 1
Outbound channel
Weeks
Time to traction
Referrals, inbound, organic - that was our client acquisition before Ellipse Automation. They took us from zero to $30,000 MRR from outreach alone in a matter of weeks.

- Tom, Founder

In their own words

Tom testimonial

The Challenge

Tom's company had strong inbound and word-of-mouth but no predictable outbound motion. Growth was capped by how many warm intros they could stack - not by how big their market was.

Our Approach

  • 01

    Mapped the ICP across the AI buyer landscape and isolated the highest-fit accounts

  • 02

    Rebuilt the pitch for cold context - clear problem, clear outcome, zero fluff

  • 03

    Launched multi-touch outbound with segment-specific hooks and offer angles

  • 04

    Iterated weekly on copy and targeting based on live reply data

  • 05

    Routed qualified conversations straight to the founder's calendar

The Results

Ellipse took the team from zero outbound to $30K in MRR generated from cold outreach alone - in a matter of weeks. Outbound became their fastest-growing acquisition channel alongside inbound and referrals.

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